afz special price for butcher shops
Frankfurt am Main, September 12, 2017. The butchers' guilds Böblingen, Trier-Saarburg and Werra-Meißner-Kreis are the winners of the Rudolf Kunze PR Prize 2017. The Böblingen-based company received the prize in the “Best Overall Concept” category for an elaborately and attractively designed grill magazine was implemented with the district newspaper and found widespread use in the guild area. The jury of the butchers' guild Werra-Meißner-Kreis awarded the prize for the “best individual action” for a joint dinner in honor of the “good souls” of the local associations.
The butchers from Trier-Saarburg surprised the public with an extra hot salami that was created on the occasion of the much-noticed Nero exhibition in the Rheinisches Landesmuseum. For this “Nero torch” they were awarded the special prize of the jury. The butcher shop Einsle GmbH from Bodenmais and the butcher shop Stefanie Freund from Sommerkahl share this year the promotional price donated by the general butcher newspaper, which is awarded to specialist shops as part of the Rudolf Kunze price.
The evaluation was carried out by the tried and tested jury of experts, consisting of the Fleischwirtschaft editor-in-chief Renate Kühlcke, the HR veteran Karl-Heinz Stier and the journalist Dr. Klaus Viedebantt. With the Rudolf Kunze PR Prize, which is endowed with 3.000 euros, the founder, the business development agency for the butcher's trade, wants to promote exemplary PR services. These should serve the winning guilds as proof of their own work and as a role model and source of ideas for other butcher's guilds. The award ceremony and handing over of the certificate will take place in October at the German Butchers Association Day in Potsdam.
Caption The jury of the Rudolf Kunze PR Prize, Renate Kühlcke (right) with Dr. Klaus Viedebantt (center) and Karl-Heinz Stier (left), in the background DFV Vice President Michael Durst (left) and press spokesman Gero Jentzsch
